From gamification to Key Opinion Leaders and gender fluidity, an exclusive interview with Chinese market expert Chloé Reuter.
Putting customers at the heart of Customer Experience once again.
Luxury is a serious business, but it’s now introducing a playful spirit through branded games.
Chloé Reuter discusses the Chinese beauty industry’s evolution (and how brands can stay ahead).
Famous 90s sportswear brands set the trend for a nostalgic throwback.
Global Blue unveils Tax Free Shopping performance during the last World Department Stores Forum
The Watch & Jewellery category keeps on ticking.
These three nationalities are driving the luxury Tax Free Shopping market in Europe.
If the trend of shopping haul videos has passed and the reputation of fast fashion worsens, it leaves consumers with a bitter aftertaste.